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5 June 2019

The second drop of the Adidas Originals x Alexander Wang Season 5 landed last week and we’ve had time to fully take it in. 🎉

In this collection, Wang extends Athleisure to include “club leisure”, combining the worlds of clubbing and sports to create the 80’s inspired vision.

Designed to be worn in the club or the gym, the collection includes pieces such as the mesh lined retro track pants, wrap around skirts, towel hoodies and the ‘Futureshell’ which can be described as a pair of futuristic inspired trainers. 👟

Scroll for some looks from the campaign. 😜


25 May 2019

If you aren’t following @3StripeLive on Twitter, then you’re missing out on free sports coverage dedicated to women’s sports! 👀

In partnership with Twitter Sport and Intersport, Adidas have committed to providing coverage live and direct of women’s high school volleyball and soccer games in the U.S. 🏐👧⚽

They have pushed the agenda that levelling the field starts with creating more access, opportunities and visibility for girls to have representation in sport so that they could one day aspire to be like them.

Adidas have been making their voices loud and clear with campaigns such as She Breaks Barriers aimed at increasing the visibility of women in sport. Consequently, this initiative has birthed the @3StripeLive series, pairing live games with conversations on Twitter aiming to secure a global reach. This is a huge W for both the players, who will gain greater exposure and the inspired viewers who may find a reason to start a new sport or stay and emulate their role models. 👑

@Adidas @AdidasWomen @TwitterSport, you’re doing amazing sweetie.  

This post is not sponsored.

Images not owned by INMYJERSEY.


25 March 2019

Tommy Hilfiger recently launched their debut sportswear line, Tommy Sport, making them the latest stellar brand to join the athleisure wear party. 🔥

Described as “performance tech in high style, ready for daily life”, the spring 2019 Tommy Sport collection has all the staple classics we were expecting. This range includes the elite blue, white and red of the brand, accentuated logo’s, joggers, leggings and hybrid sandals.

Tommy Hilfiger, known for it’s popularity in the 90’s with high profile hip-hop icons such as Aaliyah; continues to extend it’s well-established market. Most recently, Tommy Hilfiger teamed up with Zendaya to create a retro-inspired capsule which was showcased in Paris. 

Scroll for a 👀 of Tommy Sport looks.

This post is not sponsored.
Images not owned by INMYJERSEY, can be found the Instagram handles above.


7 March 2019

In case you missed it, a newly formed size inclusive fitness collective was created by three incredible women, Sophia, Vivian and Rebecca 👧. ‘Curves in Motion’ celebrates and embraces body types that aren’t typically presented in sportswear fashion and fitness.

With a recent Nike campaign displayed all over Niketown (and Instagram), the Curves in Motion founders are the face of it, representing girls who may feel excluded from the world of fitness and sports fashion.

Representation is vital and having plus sized women, promoting sportswear and sharing their fitness routines is the kind of game-changing moves we hope will have a global impact in the foreseeable future. 🏋

Follow them (@curvesinmo) for fitness, fupas and fashion.

Images not owned by INMYJERSEY.


27 February 2019

Early this February, PUMA and Maybelline launched their collaborative line of- you guessed it, high performance make-up. The 12 piece collection includes products such as matte lipsticks, metallic highlighters and long lasting mascara. 💄

The need to develop athleisure make-up is a fascinating exploration as for any active woman (or maybe just me), having your highlighter or eyeshadow intact is the least of our problems. Understandably, this popular trend of gym inspired make-up is here to stay (and slay) as it caters to the active women of generation Z to match their work hard and play harder lifestyle of gym and work or vice-versa. 👧🏋

This collection is a tasty glimpse of when beauty, fashion and an active lifestyle combine.

Available on

This post is not sponsored.

Images not owned by INMYJERSEY.


22 February 2019

Hidden gems are in places you don’t typically pree, so in terms of activewear, we’re doing the searching for you. One place that we’re eagerly anticipating a new activewear drop from is House of Celeb Boutique. 💎

House of CB, founded by boss babe Conna Walker 👑 popularly known for it’s figure-hugging party dresses and impressive quality, dropped their most recent gym collection early last year and since, this line has been ghosted on. Their ‘workout wear’ range includes some extremely flattering pieces such as the pastel neon orange coloured crop and leggings.

Conna Walker, who was recently spotlighted in Forbes 30 under 30 for the impressive empire she has built with House of CB. Designed in-house by women for women, Conna started the business aged 17 and continues to maintain its success by understanding what her market wants, as she describes herself as a representation of the target audience. 👠

The thirst for some new activewear pieces from House of CB is too real and we can definitely see it happening in the foreseeable future, but for now, a girl can dream.🍹

This post is not sponsored.
Images not owned by INMYJERSEY.

Images can be found on the Instagram handles above and House of CB website.

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