11 May 2020

Last week, news broke out about Puma offering England international Raheem Sterling a whooping £100m to represent the brand. πŸ’ΈπŸ’°πŸ€‘

If signed, this record-breaking deal would make him the highest-paid football player for the brand.  ⚽

On the back of that, Highsnobeity curated an interesting list of 'iconic athlete endorsements deals' published on Snapchat which featured only one female athlete. Naomi Osaka. πŸ‘‘πŸŽΎ

However, one truly isn't enough so we thought we'd curate our own list to include even more females, all iconic in their own unique way.

πŸ‘€ πŸ‘€ πŸ‘€ πŸ‘€ πŸ‘€


Spotting a Jordan/Jumpman sponsored athlete in the world of track and field is incredibly rare but World Champion Kori Carter is quite literally "taking flight" over the 400m hurdles. πŸ›«

Witnessing Kori kitted out in Jordan from head to toe at meets and trials is evidence of how Jordan has evolved to embrace other sports away from Basketball court. πŸ€


Sydney is a prolific athlete and HAS been since high school. At 16 years old, the American hurdler became the youngest track and field athlete to make the U.S. Olympic team since 1980.

Her personality? Just as phenomenal AND she's beautiful - with just under half a million followers on the gram. Very marketable. 

Sydney eventually signed for New Balance - beating the likes of top brands such as Nike. All we see is dollar signs! πŸ€‘ $$$$$$


Allyson made the switch-up from Nike to Athleta after her pregnancy to become the first-ever sponsored athlete for the brand. 

By signing with Athleta, Allyson sent a powerful message to Nike about their flawed maternity contracts which eventually led to them making positive changes to support pregnant athletes/new mums. πŸ€°πŸ’œ

Love. to. see.


11-year-old skateboarding sensation Sky Brown is the youngest Nike sponsored athlete in the world. πŸŒπŸ‘‘

Her accolades include becoming the youngest professional skateboarder in the world at age 10. 

Sensationally, Sky is set to become the youngest Summer Olympian to represent Great Britain at the Tokyo Olympic Games. 

Who else would you include in this list?

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