11 May 2020

Last week, news broke out about Puma offering England international Raheem Sterling a whooping £100m to represent the brand. πŸ’ΈπŸ’°πŸ€‘

If signed, this record-breaking deal would make him the highest-paid football player for the brand.  ⚽

On the back of that, Highsnobeity curated an interesting list of 'iconic athlete endorsements deals' published on Snapchat which featured only one female athlete. Naomi Osaka. πŸ‘‘πŸŽΎ

However, one truly isn't enough so we thought we'd curate our own list to include even more females, all iconic in their own unique way.

πŸ‘€ πŸ‘€ πŸ‘€ πŸ‘€ πŸ‘€


Spotting a Jordan/Jumpman sponsored athlete in the world of track and field is incredibly rare but World Champion Kori Carter is quite literally "taking flight" over the 400m hurdles. πŸ›«

Witnessing Kori kitted out in Jordan from head to toe at meets and trials is evidence of how Jordan has evolved to embrace other sports away from Basketball court. πŸ€


Sydney is a prolific athlete and HAS been since high school. At 16 years old, the American hurdler became the youngest track and field athlete to make the U.S. Olympic team since 1980.

Her personality? Just as phenomenal AND she's beautiful - with just under half a million followers on the gram. Very marketable. 

Sydney eventually signed for New Balance - beating the likes of top brands such as Nike. All we see is dollar signs! πŸ€‘ $$$$$$


Allyson made the switch-up from Nike to Athleta after her pregnancy to become the first-ever sponsored athlete for the brand. 

By signing with Athleta, Allyson sent a powerful message to Nike about their flawed maternity contracts which eventually led to them making positive changes to support pregnant athletes/new mums. πŸ€°πŸ’œ

Love. to. see.


11-year-old skateboarding sensation Sky Brown is the youngest Nike sponsored athlete in the world. πŸŒπŸ‘‘

Her accolades include becoming the youngest professional skateboarder in the world at age 10. 

Sensationally, Sky is set to become the youngest Summer Olympian to represent Great Britain at the Tokyo Olympic Games. 

Who else would you include in this list?

Images not owned by IMJ.

Images can be found on the Instagram handles above.


8 May 2020

The moment @badgalriri posted an Instagram picture carrying a Louis Vuitton football bag, I stared for a while, double-tapped then quickly searched the web for something similar. To no avail!

Thankfully, my browsing skills on Instagram were successful enough to find a brand that sells basketball bags which were just a fire. *Added to basket* πŸ’ΈπŸ’ΈπŸ’Έ

Tomme isn't just limited to basketball bags. The British based brand also offers NFL bags and Tennis ball micro bags - each handmade with straps to go with. 

The versatility of this accessory is unmatched. You can dress it up with heels or dress it down with trainers - perfectly suitable for any occasion. πŸ’˜

Scroll for a πŸ‘€ of how I wore it.


4 May 2020

Playing inside doesn't have to mean throwing on leggings that have caught dust from living at the bottom of your wardrobe. We're here to tell you that now is the perfect time to revamp your activewear closet! 

With Nike's Living Room Cup Challenge in mind, we've found the perfect pieces from Pro: Direct Fit that will have you kitted up for the next challenge. More specifically, from Nike's most recent Icon Clash collection.

A personal fave from the collection is the crop top and leggings set in fuchsia pink - which is currently on sale! πŸ‘€πŸŽ‰

Looking good makes you feel good, so we challenge you to pick a cute workout outfit each week and participate in the Living Room Cup. 

Mark it in your calendar, make it an event. Dress up and get to your sweat on! πŸ’¦


Images not owned by IMJ.
Images owned by Pro:Direct FIT. Not a sponsored post, purely opinion. 

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