25 May 2019

If you aren’t following @3StripeLive on Twitter, then you’re missing out on free sports coverage dedicated to women’s sports! ๐Ÿ‘€

In partnership with Twitter Sport and Intersport, Adidas have committed to providing coverage live and direct of women’s high school volleyball and soccer games in the U.S. ๐Ÿ๐Ÿ‘ง⚽

They have pushed the agenda that levelling the field starts with creating more access, opportunities and visibility for girls to have representation in sport so that they could one day aspire to be like them.

Adidas have been making their voices loud and clear with campaigns such as She Breaks Barriers aimed at increasing the visibility of women in sport. Consequently, this initiative has birthed the @3StripeLive series, pairing live games with conversations on Twitter aiming to secure a global reach. This is a huge W for both the players, who will gain greater exposure and the inspired viewers who may find a reason to start a new sport or stay and emulate their role models. ๐Ÿ‘‘

@Adidas @AdidasWomen @TwitterSport, you’re doing amazing sweetie.  


This post is not sponsored.

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